Often, the purpose of an engagement process (or one phase of an engagement process) is to cast the net wide, capturing as many views and voices as possible.   Often, this is a good approach, particularly at the beginning of a longer engagement process.  What you generally don’t want to aim for, however, is the highest possible volume of feedback and data, with no regard for how useful or informed that input is.

Today we’re highlighting why you might get an overload of responses – many of which aren’t relevant to the issue at hand, why this is a problem, and how you can avoid it for your next process.